Wednesday, August 25, 2010

When It Comes To Wedding Videos Copying Is The Sincerest Form Of Flattery

Today, virtually every business has an internet web site, and wedding videographers are no exception. If you do an internet search of wedding videographers in your local area, you will find a list of web sites that can range from a few to a few hundred depending on the size of your city or town.

On the internet, everything is there for everyone to see. That is the idea, to get potential customers to notice your wedding video company. You want your website to really stand out and be special because you only have seconds to capture a customers attention. Once the customer finds your website, they want to get as much information as possible about you and your company.

In the wedding video business, the most important aspect of your website has to be samples or demos of your work. Brides want to see how amazing you can make their special day to remember forever.

As a wedding videographer, it is in your best interest to keep up with what other local videographers are doing so you can remain competitive in your market. What you may notice as you search through web sites is some very similar looking, or even identical video and/or graphics on two different videographer's web pages. If one wedding videographer has posted a clip or a montage that is really awesome, it will obviously draw the interest of the potential customer and a phone call to set up an appointment is likely.

If you are the wedding videographer with the awesome, attention grabbing video clip or montage, and you find the same thing on a competitors website, what should you do? There are several options, the first being, to do nothing. The most practical way to handle the situation is to contact the owner of the wedding video company that has copied from your website. Simply requesting the competitor give you credit on his website for the content he copied from you is the best solution for everyone.

If the owner of the video company does not design or maintain his own website, you can find the owner of the domain name as well as the technical contact for the website by going to whois.net and typing in the URL.

Hopefully, your competitor will be willing to do the appropriate thing and credit you on his or her website, but if not your last resort would be legal action.

This article has been was written by myself for my newsletter and since the author is the same person, permission for use is granted.

Joe Sabol is an Internationally known videographer with almost 28yrs experience in the video industry. Please visit us at http://jandjvideoproductions.com for more information.

Article Source: http://EzineArticles.com/?expert=Joe_Sabol

Friday, August 6, 2010

Bashing Other Video Production Companies

We all know how important it is to get your wedding video companies name out in front of the public. In order to develop a thriving business, your name must be recognized and even familiar to people in your community.

There are many different ways to achieve this and you can spend a minimal amount or a fortune for advertising and marketing. In most communities, the wedding video market is very competitive so companies must be very creative in establishing their name. Wedding videographers can be competing for the same brides in the same town, and still maintain a professional, courteous relationship.

It is actually beneficial to have a positive professional relationship with your fellow wedding videographers. You may be able to help each other out in a jam, if say, you have an equipment problem or you need an additional camera to get the coverage you need and your second videographer gets sick. By maintaining a good working relationship with your competitors, you have other professionals you can turn to for help, and they can come to you for help as well.

On the other hand, there always seems to be at least one wedding video company that has not figured this out. They are of the mind set that if you are their competitor, you are the enemy, therefore, they are determined to make you and your company look inferior. This can most often be found on their websites. They may not name you specifically, but it is no secret what the are implying.

It amounts to a cheap shot and is a clear sign that they are desperate and will do anything to boost their business. In order to steer attention away from their lack of experience or knowledge, these wedding videographers criticize, and put down the work of their competitors. I have personally seen even highly respected video production companies do this, why is beyond me.

Unfortunately, choosing to go the route of "bashing" or "dissing" the competition in public or on the internet does nothing but draw attention to the fact that their work can not stand on its own. Most brides can recognize it for what it is. Those who do not can end up with an inferior wedding video due to the lack of experience, skill and knowledge on the part of the videographer. Your wedding video is not something you want to trust to an amateur. If a wedding video company has to criticize or bash the competition to make themselves look good, you should keep looking.

This article has been was written by myself for my newsletter and since the author is the same person, permission for use is granted.

Joe Sabol is an Internationally known videographer with almost 28yrs experience in the video industry. Please visit us at http://jandjvideoproductions.com for more information.

Article Source: http://EzineArticles.com/?expert=Joe_Sabol

Sunday, July 4, 2010

You Want Me to Shoot This Wedding From Where? Is This a Joke, Ok Who Put You Up to This?

As a wedding photographer, you encounter all kinds of situations. Sometimes everything is straightforward and smooth as silk, this is rare. There is so much involved in a wedding and reception and that means there is so much that can go wrong.

One of the most frustrating things a wedding photographer or wedding videographer can encounter is a church with strict "rules". I am sure all professional photographers and videographers understand the need for some guidelines and boundaries to respect the church and what if represents. Most of us know better than to be a distraction to the officiant, the wedding party and the family and friends. Apparently, the churches with the really inflexible rules have had some bad experiences that have reflected poorly on all wedding photographers and wedding videographers.

This is truly unfortunate because ultimately, the bride and groom and their families will miss out on recording the many memories and special moments of their wedding day.

How many times have you shown up at a wedding rehearsal to find out that you must stay put in one spot for the entire ceremony? The people who come up with these rules obviously have no idea of the problem this creates. You are hired by the bride or her family to photograph every moment of her day, and that is what she expects. How can you go to her after the wedding and say, "sorry, but I could not get your father handing you off to the groom" or, I could only get the back of you walking up the aisle?

This kind of situation makes you look very incompetent as a professional wedding photographer or wedding videographer. The bride and her family are not going to be happy and they are not going to want to pay you. It does not seem to matter that it was not your fault, and you could not do anything about it.

One thing you can do to avoid this disaster is to ask the bride when she calls to inquire about your services. If she schedules an appointment, ask her to check with her church officials regarding rules for wedding photography and wedding videography. If she is able to find out the specific rules, you can explain the potential problems and the possible consequences. You may decide to pass on the job to save yourself a lot of trouble or at the very least, the bride will know before her wedding what to expect.

Fortunately, for most brides, this is not the case. If you, as the photographer or videographer make a point to introduce yourself to the person in charge and ask them how you can do your job while respecting their wishes, they will most likely be willing to work with you for the benefit of the bride and groom. A little cooperation goes a long way in assuring the wedding is a happy occasion, and all the memories are good ones.

This article has been was written by myself for my newsletter and since the author is the same person, permission for use is granted.

Joe Sabol is an Internationally known videographer with almost 28yrs experience in the video industry. Please visit us at http://jandjvideoproductions.com for more information.

Article Source: http://EzineArticles.com/?expert=Joe_Sabol

Monday, March 1, 2010

IT'S YOUR WEDDING VIDEO & UNCLE MIKE IS DRUNK

By: J&J Video Productions-Wedding Video Specialists-Cleveland, Ohio, Parma, Ohio.


Your wedding ceremony has just been completed. Everything went perfectly. No one made a mistake, no one tripped and no one fell. It was an absolutely perfect uneventful wedding and you are ecstatic. Now, off to the wedding reception.

To the professional wedding videographers, this sounds like the beginning of a perfect day. When you arrive at the wedding reception, you see that there is an open bar. This is usually a sign that this will be a lively wedding reception. Your job is to shoot the wedding video. Invariably, as the night goes on, some of the guests might overindulge in alcoholic beverages. There is almost always one person who seems to want to outdo everyone else in the wedding. He is the one who gets out on the dance floor to show off his amazing dance skills.

You can see that he has obviously had way too much to drink. While there is nothing wrong with having a few drinks to celebrate at the wedding reception, this party animal doesn't know when to stop. Let's name this party animal "Uncle Mike". Uncle Mike is having a great time and he notices the video camera. All of a sudden, you, as the wedding videographer become his best friend. He comes over and compliments you on what a fine job you're doing. He doesn't reailze that you might be shooting a very important part of the wedding reception. You have to remember that there are two types of personalities that emerge when someone is noticeably intoxicated.

One of the personalities is jovial, happy and comical. The other intoxicated type is mean spirited, aggressive and some would consider this type of person a "nasty drunk". Of course this guy is going to want to be on the video. He may ask you if he can record a message for the bride and groom on the wedding video. What should you do?

It's my experience in shooting wedding videos, that the best way to handle this situation is to do one of two things. Before you make a decision on what you're going to do, you should have an idea of what you'll do before the wedding reception even begins if this problem arises.

The first way to handle this is to shoot the video as long as it isn't interfering with the production of the wedding video, then, edit Uncle Mike out later. You can always use the footage as part of a blooper reel. The second option is to act as if you are recording Uncle Mike's heartfelt message, but never actually hit the record button. He will not know the difference. Believe it or not, you will not be the only one who notices Uncle Mike. It has happened to me several times during a wedding reception, where family members, wedding party members or even security at the reception hall, will step in and put Uncle Mike in a taxi and send him home.

In the event that Uncle Mike turns out to be a "nasty drunk", the first place you should turn to is to the parents of the bride or groom. Let them know what Uncle Mike is trying to do in the wedding video. It is better for them to handle this than you, the videographer because, they know him better. This may be something that has happened in the past and they have had to deal with Uncle Mike before.

So, with Uncle Mike taken care of, you can now continue to shoot the wedding video knowing that you have given the bride and groom the best wedding video you can possibly give to them.

J&J Video Productions is an independent Video Production Company located in Cleveland Ohio. J&J Video Productions specializes in Wedding Videos and covers Parma Ohio and Cuyahoga County Ohio as well as the Cleveland Metropolitan area. For further information please visit our website at http://jandjvideoproductions.com/

Saturday, February 20, 2010

STANDARD DVD, HIGH DEF DVD, BLU RAY DVD - WHAT NEXT?

By: J&J Video Productions-Wedding Video Specialists-Cleveland, Ohio, Parma, Ohio.


With all this technology changing, it seems like we're taking a step back in time to the late 1980's and 1990's. Do you remember when there was a format called Beta? Do you remember a format called VHS? At one time, these were the only two formats available for the home wedding video markets.

Which one did you use? Did you use VHS or Beta? Through my travels, I found out that Beta was the format of choice on the west coast, and VHS was the format of choice on the east coast. What this all boiled down to was, the salespeople that were selling Beta out west were better salespeople than those selling VHS, and vice versa.

As we all know, Beta disappeared from the consumer market. Instead of catering to the consumer wedding video market, Sony set their sights on the professional video market.

Soon after this, we were inundated with all sorts of video tape formats. If memory serves me correctly, S-VHS was the first one to hit the streets. Then followed a whole slew of different formats. It just became so incredibly confusing and a producer's nightmare when it came down to editing the wedding video you just shot.

Are we taking a step back in time? With the advent of High Definition Video, it seems as if we're stuck in the same situation we were in back in the day.

There are plenty of wedding video production companies using high grade, professional quality video cameras that utilize mini-DV's. There are just as many out there that use memory sticks, and SDHC cards. What is a wedding video producer to do?

Since June 12, 2009, when the government made it mandatory for all broadcasters to use the digital video format, this threw a wrench into the gears of the machinery of professional video production. Everybody had to convert everything, even down to Mom and Pop with an old TV with rabbit ears. Has this flood of changes made a difference? It definetely has in terms of the picture quality we enjoy watching on today's TV.

Has it affected video production? You bet it has. Since most finished productions end up as DVDs, this has created a whole slew of new problems. On the consumer end, it doesn't seem like a big deal. They grab their DVD and throw it into their DVD player and watch their movie. But is it really that simple? Not anymore.

Most wedding videographers produce their weddings on a DVD. I've read on several blogs that the DVDs are not playing in their DVD players. Why is this? It seems as if the older DVDs, the ones 5-7 years old, are not capable of playing the digitally produced DVD wedding videos. Hollywood has given the consumer a false sense of security that their movie rental will play in their DVD players. Why do theirs play, and ours don't? What they aren't telling you is that the DVD you rent, other than a Blu-ray, is not digital, but is standard analog DVD, even though it's being formatted as a wide screen. Tricky eh....

This is a confusing nightmare for everyone either renting or producing DVDs. Are you aware that there are 6 different kinds of DVDs out there, not counting Blu-ray? Here's something even more confusing. You can play almost any DVD in a Blu-ray DVD player, but, you cannot play a Blu-ray DVD in anything other than a Blu-ray player. This was done intentionally so that you would eventually have to buy a Blu-ray player because the DVD in your hand may not play in your DVD player.

So we are right back to where we were in the late 80's and early 90's. Eventually I see evrything going to Blu-Ray. Guess whats next, MINI DVD'S I QUIT!!!

J&J Video Productions is an independent Video Production Company located in Cleveland Ohio. J&J Video Productions specializes in Wedding Videos and covers Parma Ohio and Cuyahoga County Ohio as well as the Cleveland Metropolitan area. For further information please visit our website at http://jandjvideoproductions.com/

Sunday, January 31, 2010

HOW TO SHOOT A WEDDING VIDEO

By: J&J Video Productions-Wedding Video Specialists-Cleveland, Ohio

How do I shoot a wedding video? Two words come to mind immediately, and those two words are "very carefully". If you think you can just go and plop down a video camera on a tripod in a church or anywhere for that matter, and shoot a wedding video, you are sadly mistaken.

The first thing you have to do is know exactly what is going to happen during the wedding ceremony. By doing this, you eliminate the element of surprise, which can cause serious problems. In my 27 years of shooting wedding videos, the knowledge of what to expect during the wedding ceremony has saved my hide many times. You always need to be prepared when shooting a wedding video.

For example, during a wedding, the bride takes a rose and places it at an outdoor grotto. If you didn't know that was going to happen, please tell me how you would get that shot. I would love to know what kind of magic you would have to use to get that in the wedding video. You can teach an old dog new tricks.

Another consideration is the fact that every church or synagogue has different rules regarding photograhers and videographers. What you do not want to do is upset the officiant, because I can assure you, it will be the last time you are permitted to shoot a wedding video in that church.

I have been told horror stories by different officiants. Probably the most incredible abuse of the privlege of shooting a wedding video occured at St. Ignatius Loyola Catholic Church near Wyomissing, Pennsylvania. A videographer thought it would be clever to shoot the vows looking up toward the ceiling, sliding on his back to get between the priest and the bride and groom during this crucial time of the ceremony. Needless to say, that videographer should have asked permission from the priest before trying something that stupid.I am certain the priest would have given him a resounding NO at his ridiculous request.

In all seriousness, shooting a wedding video takes time, planning and experience, as well as a little bit of common sense. Just like in sports, you have to learn the game and practice the game. Know the rules, abide by them and you will come out a winner.

J&J Video Productions is an independent Video Production Company located in Cleveland Ohio. J&J Video Productions specializes in Wedding Videos and covers Parma Ohio and Cuyahoga County Ohio as well as the Cleveland Metropolitan area. For further information please visit our website at http://jandjvideoproductions.com/

Saturday, January 23, 2010

SHOULD I BUY A REALLY EXPENSIVE VIDEO CAMERA?

By: J&J Video Productions-Wedding Video Specialists-Cleveland, Ohio


Sure, why not? You know that bigger is better and more expensive must be the best, but is that really true? If you're shooting wedding or event videos, or even corporate videos, why would you waste thousands of dollars on an overpriced camera when a moderately priced camera will do the same job just as well, if not better?

Over the years, my experience in shooting wedding videos has taught me many things, but I think the most important lesson I learned is this; Let's say you and I went out to buy video cameras. You find a camera that costs $15,000.00 and I find a camera that sells for $2000.00. The $15,000.00 camera has a lot more gadgets than mine. It looks very high tech compared to mine. However if you read the specifications on the cameras, you will find that the most crucial elements needed for video production are pretty much the same.

Let's assume that the expensive camera will be operated by someone who has been in the field shooting wedding videos for 3 months. I will take my $2000.00 camera to another wedding. The difference is that I have more than 25 years of experience shooting wedding videos. In the end, which video do you think will turn out better?
Most uninformed people would think the $15,000.00 camera would far out perform the $2000.00 camera. The truth is, the end result is far different.

The wedding video produced by the $2000.00 camera is far superior to the video produced by the $15,000.00 camera. So, what does this tell you about purchasing cameras? It isn't how much you paid for the camera. I think we all knew that the wedding video produced by the less expensive camera was going to be be superior to the video produced by the expensive camera.

The reason this happened is because the operator, the videographer shooting the wedding on the less expensive camera, has 25+ years of experience shooting wedding videos, or for that matter any type of video. The person with the experience knows exactly what to shoot during a wedding, as well as where to place the camera for the best effect and he knows when to use the zoom lens and how to keep the picture in focus. A person with 3 months experience cannot possibly know what to do if someone opens the back door of the church during the ceremony. A flood of outdoor light can seriously mess up your video. The person shooting the video with the expensive camera doesn't know where the backlight switch is, or how to use it to make an immediate correction and save the video.

The experienced person will most likely expect someone to open the door during the ceremony and be prepared to make the correction on the spot. The experienced videographer will be prepared for this prior to the start of the wedding.

The extreme high end pro video cameras can cost a fortune and they are set up not to shoot wedding videos, events or even corporate video. They are set up for broadcasting live television or wireless transmission to a satellite etc.. Why would you think that buying a camera like that is going to do you any good when your niche is the consumer market?

In conclusion, when you buy a video camera, you must know first of all what you will be shooting. Secondly, you should read the specifications and compare them. If you find the more expensive camera can shoot under water and you plan to do underwater work, then if would make sense to pay more. I know to many professional videographers that think just because they have expensive cameras, this means their wedding videos will be better, when in fact the videos are less than perfect.

J&J Video Productions is an independent Video Production Company located in Cleveland Ohio. J&J Video Productions specializes in Wedding Videos and covers Parma Ohio and Cuyahoga County Ohio as well as the Cleveland Metropolitan area. For further information please visit our website at http://jandjvideoproductions.com/